From The Guardian:
[W]e now round up the top 20 things you need to know for academic self-publishing success.
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There is no lack of intellectual integrity in open access or self-publishing: The perceived lack of elite positioning in self-publishing is rapidly changing. My biggest argument for self-publishing and for open access in the academic community, is this: Would you rather wait two years for your work to appear in a learned journal locked behind a firewall and read by few, or would you like to get your fantastic arguments out to the public in a month and accessible to many? I’m on the editorial board of Learned Publishing and we’ve published papers that demonstrate that impact has far more to do with access than with peer review.
Before self-publishing, establish what is meant by ‘editing’: I think of there being two principal forms of editing: substantive editing and copy editing. Unlike copy editing, substantive editing looks at the whole manuscript and judges the entire work: Is the argument cohesive? Does the story flow? Is anything missing? What should be dropped? Copy editing is line-by-line, word by word.
Accept the ramifications of self-publishing then get stuck in: What I’ve called ‘the stigma of self-publishing’ has broader ramifications for the academic, because publishing is very much about advancing one’s career. So, assuming that the academic has come to terms with the issues that affect self-publishing, they should start where every other author starts: Engage with your community of self-publishers authors, do lots of reading.
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Self-publishing can get your work to market quickly, giving yourself more time to promote yourself as an academic, using your publication as a tool: Ebooks give you instant global reach, people thousands of miles away can be reading your findings within minutes of them being published. There are many aspects that contribute to self-publishing successfully, but in the case of academic publishing, it is vitally important to have the manuscript copy-edited and proofread, not by colleagues, friends or family but by a professional. This is your career on the line and if the manuscript is riddled with tiny errors or inaccuracies, it will reflect really badly on you.
Link to the rest at The Guardian