From Forbes Blogs:
Readers upset at paying more than $10 for an ebook could soon rejoice: The days of the $14.99 ebook may be numbered.
When the Department of Justice announced that several publishers had settled a lawsuit that alleged ebook price-fixing, which would eventually give ebook retailers pricing control that they didn’t have before, an Amazon spokesperson said, “This is a big win for Kindle owners, and we look forward to being allowed to lower prices on more Kindle books.”
And lower prices they did.
In the past several months, prices for ebook best-sellers have plummeted, hitting a new low this week. The average price of a top-25 ebook best-seller is now $8.09, down from $8.23 last week and$11.79 in Oct., the last time ebook prices increased.
Part of the reason is the continued success of self-published ebooks, which are usually priced at $2.99 or lower. But another part of it is the discounting of the $14.99 or $12.99 ebook to under $10. It’s a lot of the same books but at lower prices.
. . . .
What’s replacing them? Books priced $3.00 to $9.99. It’s a combination of new best-sellers being discounted and old best-sellers — already having been discounted because they’re no longer current.
Link to the rest at Forbes Blogs