Self-publishing a book can come with pre-conceived notions from readers, other writers and even publishers. People used to think self-publishing a book meant it wasn’t good enough to get picked up by traditional houses. However, the stigma of self-publishing is changing. Success stories have become more and more abundant, and the shock those successes caused even five to 10 years ago is slowly beginning to dissipate.
Those in the industry have watched the development closely.
Smashwords founder Mark Coker began his site five years ago as an outlet for self-published authors. It started small and has grown into a site where nearly 100,000 books are published each year.
“You know, five years ago when we started Smashwords, self-publishing was seen as the option of last resort,” Coker said, in a recent interview with NPR’s All Things Considered. ”It was seen as the option for failed writers. And the publishing industry held that view, and even writers held that view.”
“But that’s changing now,” Coker continued. “Self-publishing is now becoming the option of first choice for many writers. And even traditional publishers now have newfound respect for self-publishing. They’re using the self-publishing bestseller lists to troll for new authors to acquire.”
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