From The Bookseller:
Harry Potter fans will have to wait until the first half of 2012 for the series’ e-books as the opening of the Pottermore shop postponed from its planned October launch.
In a posting on the site’s blog, it said: “As our first priority is to get as many people onto the site as possible, we have decided to open the shop in the first half of 2012. We will keep you updated with news about the Pottermore Shop here on the blog over the next few months”.
It also said it was extending the period of beta testing for the website, due to the “phenomenal” level of site interaction.
Link to the rest at The Bookseller
Passive Guy is interested in the part about site interaction among beta users. On the one hand, it’s very positive for any site to have lots of visitor engagement.
On the other hand, reading between the lines, PG suspects the whatever software/hardware supports the interactive aspect of the site may have some serious problems. You usually want to design this sort of thing so you solve capacity problems by throwing more servers online or renting more cloud space. If that won’t address the problem, you’ve probably done your software design improperly and delay release.
In Pottermore’s case, a six-month+ delay does not look good at all and loses momentum for the project, which began with a huge bang when it was first announced. Plus you miss a huge Christmas sales opportunity for Potter ebooks in light of the Amazon announcement of new Kindles.