From The Guardian:
When people talk about self-publishing, it’s common to hear words such as “revolution” and “democratising”. Normally, I’d be wary about throwing around such momentous terms, but here I think they’re almost warranted. Book industry insiders forget that publishing can seem like a closed shop to those without connections or confidence. Now, a Welsh schoolgirl can sign up to Wattpad and suddenly have millions of fans around the world, closely followed by a three-book deal with Random House.
But as any self-published author will tell you, usually at great length, success stories, like Beth Reekles’s The Kissing Booth, are rare. To get noticed, you either need to be very lucky or spend every waking hour manically self‑promoting.
. . . .
I find it very unlikely that someone looking for their next read would think: I want something by a self-published author. It would be like logging on to iTunes to buy some music and selecting, instead of rock/pop, a category called “songs recorded in people’s bedrooms”.
Link to the rest at The Guardian and thanks to Meryl for the tip.