From Brain Pickings:
The secrets of good writing have been debated again and again and again. But “good writing” might, after all, be the wrong ideal to aim for. In About Writing: Seven Essays, Four Letters, and Five Interviews, celebrated author and literary critic Samuel Delany . . . synthesizes his most valuable insights from thirty-five years of teaching creative writing. . . .
One his key observations is the crucial difference between “good writing” and “talented writing,” the former being largely the product of technique (and we know from H.P. Lovecraft that “no aspiring author should content himself with a mere acquisition of technical rules”), the other a matter of linguistic and aesthetic sensitivity:
Though they have things in common, good writing and talented writing are not the same.
If you start with a confused, unclear, and badly written story, and apply the rules of good writing to it, you can probably turn it into a simple, logical, clearly written story. It will still not be a good one. The major fault of eighty-five to ninety-five percent of all fiction is that it is banal and dull.
Now old stories can always be told with new language. You can even add new characters to them; you can use them to dramatize new ideas. But eventually even the new language, characters, and ideas lose their ability to invigorate.
Either in content or in style, in subject matter or in rhetorical approach, fiction that is too much like other fiction is bad by definition. However paradoxical it sounds, good writing as a set of strictures (that is, when the writing is good and nothing more) produces most bad fiction. On one level or another, the realization of this is finally what turns most writers away from writing.
Talented writing is, however, something else. You need talent to write fiction.
Good writing is clear. Talented writing is energetic. Good writing avoids errors. Talented writing makes things happen in the reader’s mind — vividly, forcefully — that good writing, which stops with clarity and logic, doesn’t.
Link to the rest at Brain Pickings and thanks to Patricia for the tip.