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Barnes & Noble releases new Nook e-reader

31 October 2013

From the Sydney Morning Herald:

Barnes & Noble is releasing a new Nook e-book reader for the Christmas holidays while it evaluates the future of tablet computers.

Nook tablets haven’t sold well amid intense competition with Apple’s iPad, Amazon’s Kindle Fire and others. Barnes & Noble had a slim 2 per cent share of the worldwide tablet market in the fourth quarter of 2012, but fell off IDC’s top five list this year.

The company said it isn’t giving up on tablets, but it will focus on a new e-reader this year while continuing to sell last year’s tablet models.

The move comes as research firm IDC says the market for dedicated e-book readers is declining. Instead, consumers have been more interested in tablets, which can do much more, including video, email, Facebook and games.

Barnes & Noble’s new e-reader, Nook GlowLight, is available in its US retail stores and online from Wednesday for $US119 ($A125.88), the same as the standard model of Amazon’s Kindle Paperwhite reader.

Link to the rest at The Sydney Morning Herald

Ebooks, Nook

7 Comments to “Barnes & Noble releases new Nook e-reader”

  1. Why would anyone buy one of these knowing that B&N is circling the drain?

    • If you’re not reading proprietary ebooks, why wouldn’t you? You could ask such a question of anyone buying anything Sony. They kill their products just as they get popular.

      And most average readers don’t really know much about B&N’s health. My sister told me about this last night, thinking I would like one.

      • One reason not to: of the nominal 4GB storage space only 500 MB is available for non-Nook ebooks. 1.5GB is used by the OS and 2GB is reserved for B&N ebooks. No PD ebooks or titles purchased from generic ADEPT vendors like Kobo, Sony, Google, or indie ebookstores can use that memory block–only the half gig open block.
        For example, I own 900+ BAEN ebooks (from the monthly bundles, free library and promo CDS) that won’t fit in the user block so for me, the new Glowlight only has room for about 500 books.
        The older models had similar limitations but they had MicroSD card slots so you could load up to 32GB of non-proprietary titles instead of 500MB.
        B&N doesn’t really want you using *their* readers for books you get from other sources, PD or commercial.

  2. The Nook HD can currently be found factory-refurbished for $85 on eBay. If you put CyanogenMod on it, you won’t find a better generic Android 4.2.2 tablet for that price.

  3. The biggest problem with Barnes and Noble is that they don’t know what they are trying to do, and they don’t know how to go about achieving it. They change their minds so often that their customers have zero confidence in their products having any kind of future. If they had any kind of direction, and will power to see things through to the end, then they might stand a chance of being taken seriously.  Even then, they lack the serious long term budgets required to build a competitive brand in the hardware industry. 

    Barnes and Noble will never be able to compete against the market leaders in tablets or e-readers, and they already missed the perfect timing for the latter.

    My advice to them is to dump their current management and find a new CEO with the vision and the confidence to open new markets and build them over many years instead of switching and changing ideas everytime they fail to conquer a mature market within six months. It’s unrealistic to compete on such short timescales.

    It looks like they cannot afford to be in the hardware business. Maybe they should partner with a major hardware manufacturer that already has a track record, and the credibility that they lack. Even then, they would need to show real long term commitment to producing and supporting devices for many years, rather than just giving up everytime the market looks tough.

    I wish them well, but I doubt they will get their act together any time soon.

    The market for tablets is only going to get tougher. Even supermarkets like Tesco are making them these days. The market for budget tablets is swamped, and to compete with Amazon, Apple, and Google on high-end devices will require huge budgets and great vision, both of which Barnes and Noble lack completely.

  4. I’m so confused. Wasn’t there a news article recently about how they were getting out of the Nook hardware business?

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