From Publishers Weekly:
More than a year after imposing a controversial four month “test” embargo on new release e-books in libraries from it’s Tor imprint, Macmillan announced today that it will now impose a two month embargo on library e-books across all of the company’s imprints. The terms take effect November 1.
Under the publisher’s new digital terms of sale for libraries, “library systems” will be now be allowed to purchase a single—that is, one—perpetual access e-book during the first eight weeks of publication for each new Macmillan release, at half price ($30). Additional copies will then be available at full price (generally $60 for new releases) after the eight-week window has passed. All other terms remain the same: e-book licenses will continue to be metered for two years or 52 lends, whichever comes first, on a one copy/one user model. A Macmillan spokesperson confirmed to PWthat the single perpetual access copy will be available only for new release titles in the first eight weeks after publication—the option to buy a single perpetual access copy expires after that eight week window, and the offer is not available for backlist titles.
In what counts as a measure of good news for libraries, however, no changes were announced for Macmillan digital audiobooks.
Macmillan is now the fourth Big Five publisher to change its terms for digital content in libraries in recent months—but its changes, and the views expressed by Macmillan CEO John Sargent, are by far the most unique and contentious of the group. In a July 25 memo (addressed to authors, illustrators, and agents), Sargent not only delivered the news of Macmillan’s library e-book changes, he basically called out libraries for depressing author payments.
“It seems that given a choice between a purchase of an e-book for $12.99 or a frictionless lend for free, the American e-book reader is starting to lean heavily toward free,” Sargent wrote. “Our new terms are designed to protect the value of your books during their first format publication. But they also ensure that the mission of libraries is supported.”
In the memo, Sargent asserted that 45% of Macmillan’s U.S. “e-book reads” were now “being borrowed for free” from libraries,” a trend he attributed to a mix of factors, including the lack of “friction” in e-lending compared to physical book lending, the “active marketing by various parties to turn purchasers into borrowers,” and unnamed apps “supporting e-book lending regardless of residence, including borrowing from libraries in different states and countries.”
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Alan Inouye, ALA’s senior director, for Public Policy & Government Relations, offered a blunt first assessment of Macmillan’s plan: “Worse than expected,” he told PW. “Embargoes violate the principle of equitable access to information that is at the core of libraries,” he added, pointing out that Macmillan’s policy is curiously out of step with the rest of the industry. “Within the past year, three of the other Big Five publishers revised their library e-book business models, and none of them concluded that libraries were a threat to their profitability,” Inouye observed. “Indeed, these other publishers believe that libraries benefit their businesses. Macmillan stands alone with its embargo.”
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“This is just Sargent using fear tactics, trying to gaslight authors and agents,” said PW library columnist Brian Kenney, director of the White Plains Public Library, citing Sargent’s references to “mysterious” data that “is never shared” and suggestions that libraries are somehow circulating e-books outside their service areas. “My library is able to share its e-book collection with other libraries in my consortium, but with the consent of all the publishers involved. And it rarely involves sharing frontlist titles, since an algorithm ensures that my e-book copies go to fulfill requests from my users first. And for every four requests, we purchase another copy.” As for an app that would allow libraries to circulate e-books to patrons outside of their service area, Kenney says he is unaware of any.
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Susan Caron, director, Collections & Membership Services, for the Toronto Public Library, which racked up the most digital lends in 2018, according to vendor OverDrive, said the claims in Sargent’s memo left her speechless. “I don’t know where to start,” Caron said. “Active marketing to turn purchasers into borrowers? There is no friction in e-lending? Except that people have to wait months for a title. I just randomly picked Normal People by Sally Rooney, published in August 2018. One year later, people still have to wait 29 weeks for a copy and we have 130. Hardly frictionless.”
And both Kenney and Caron suggest Macmillan clearly did not listen to librarian input, because the single perpetual access copy is not useful. “If we need more than one copy of a title, we’ll just wait. [Otherwise] our users will be upset if we don’t buy more to reduce holds, as we normally do. And if we can wait eight weeks, we may decide not to buy the title at all.”
Link to the rest at Publishers Weekly
PG suggests that this is a ham-handed, short-sighted action by Macmillan and other members of the Big Publishing Groupthink Boys Band.
But it’s what PG has come to expect from a declining, antediluvian industry that is out of original ideas.
PG remembers when publishers believed that exposure of their books and authors among library patrons helped to spur additional sales. Avid readers who use the library frequently are often regarded as excellent sources for information on great new books for their friends. Many a book club selection was first discovered as a book borrowed from a library.
This move also strikes PG as an attempt to manipulate the masses by executives who are far-removed from the masses and lack any real comprehension about how the proletariate will react to efforts to manipulate more money out of their pockets.
Here are some unintended consequences that PG suspects may result from this strategy:
- Those who are inclined to remove copy protection from ebooks will feel more justified if ebooks are expensive and not readily available through libraries.
- If an ebook is unavailable at the library due to the publisher’s strategy, librarians will be more inclined to recommend other books that are available. By the time the publisher’s embargo finally expires, more than a few readers will have forgotten their interest in a book/author because the effects of launch publicity will have faded.
- More readers will turn to KDP and Kindle Publishing books and discover a lot of excellent ebooks at much more reasonable prices or at no cost through Kindle Unlimited and/or Prime Reading or simply among indie authors on Amazon.
The [Titanic’s] eight musicians – members of a three-piece ensemble and a five-piece ensemble – were booked through C.W. & F.N. Black, in Liverpool.They boarded at Southampton and traveled as second-class passengers. They were not on the White Star Line’s payroll but were contracted to White Star by the Liverpool firm of C.W. & F.N. Black, who placed musicians on almost all British liners. Until the night of the sinking, the players performed as two separate groups: a quintet led by violinist and official bandleader Wallace Hartley, that played at teatime, after-dinner concerts, and Sunday services, among other occasions; and the violin, cello, and piano trio of Georges Krins, Roger Bricoux, and Theodore Brailey, that played at the À La Carte Restaurant and the Café Parisien.
After the Titanic hit an iceberg and began to sink, Hartley and his fellow band members started playing music to help keep the passengers calm as the crew loaded the lifeboats. Many of the survivors said that Hartley and the band continued to play until the very end.
Link to the rest at Wikipedia