From Forbes:
This month marked a big step for Amazon’s bookstore venture with the opening of the company’s first location in Texas. The store, in Austin, is Amazon’s fifteenth location of Amazon Books.
Austin is a natural fit for an Amazon-branded bookstore–it houses so many offices for other major tech corporations that it’s been dubbed “the next Silicon Valley”–and is lobbying the company for the privilege to house the second Amazon headquarters.
Link to the rest at Forbes
Can’t read the Forbes article at the link. When I link, I get a page that says ‘Adblock detected’ and asks me to whitelist Forbes — which I frelling well will not do — or sign in with Facebook.
Here is the story in the LA Times.
And don’t forget my prediction of Austin being AMZN HQ#2 (although I’m now hedging that with D.C.).
They have a lot of competition in the Austin area! By my count, there are seven Half Price Books Stores (counting the ones in Round Rock and Cedar Park), one giant independent store (BookPeople), two small quirky bookstores (BookWoman and Malvern Books), three Barnes & Noble stores, as well as campus books stores around the University of Texas.
Note that it is in one of those very upscale semi-walkable shopping areas populated with high-end stores. Not in the sprawling big-box developments you find B&N in.