Google Becomes a Client of MVB’s Metabooks

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From Publishing Perspectives:

As MVB Books UK marks its anniversary at London Book Fair this week (April 18 to 20), the news today (April 17) is that MVB’s Metabooks has signed a contract to become an official metadata supplier to Google.

The deal guarantees Google receipt of metadata from Metabooks Brasil and Metabooks Mexico, as well as future MVB databases in Latin America. Google and MVB will work in cooperation with a goal of “improving the user experience for people on Google searching for books and authors, using quality metadata guaranteed by Metabooks,” according to today’s media messaging.

Crucially, the program is also expected to boost sales results of publishers, booksellers, and customers who are looking for books to buy and read.

In a prepared statement, Ronald Schild, the international CEO of MVB says, “The constant search for the improvement of our services is one of the pillars of our company.

Ronald Schild

“Bringing more and more benefits and solid results to our customers and book lovers is one of our objectives.

“The partnership with Google represents an important reinforcement for the books on our platform to be—and always remain on—the ‘right shelf’.

. . . .

As Publishing Perspectives readers know, Metabooks provides publishers and bookstores in Brazil and Mexico with an infrastructure for uniform, complex metadata management.

The technological basis of this is the central platform for the automated exchange of product information in the German-language book industry: Verzeichnis Lieferbarer Bücher (VLB). VLB plays a key role in helping to shape international standards, and this is part of what the system then provides to retailers and other buyers with optimized metadata.

MVB essentially makes books visible by surfacing them on major platforms—operating on international metadata standards—to enable publishers and bookstores to promote their products successfully and efficiently in their home markets and abroad.

Link to the rest at Publishing Perspectives