Polish Publishers Launch an Online Bookstore, Inverso

This content has been archived. It may no longer be accurate or relevant.

From Publishing Perspectives:

Two major Polish publishers, Prószyński i S-ka and Czarna Owca, have joined forces to launch a new online bookstore. The store offers print books, ebooks, and audiobooks by the two publishing houses. Prószyński i S-ka and Czarna Owca expect to compete against other online booksellers and attract readers with features that some will see as innovative in the country’s publishing market.

The new retail site, Inverso.pl, will offer live chats with authors available only to the online customers as well as print-on-demand services and an exclusive selection of large-print books.

. . . .

“Such joint initiatives are very important,” Nowelli says, “because of the current shape of the book market.

“We believe that in a time of unprecedented combat for readers online, synergy is what counts.

Nowelli says the launch comes as the publisher is witnessing “a very significant increase” in the ebook segment as well as in audiobook sales.

“Our Big Font service is definitely a unique offer. It’s a project that allows us to maximize the customization process to the needs of our customers. Owing to this service, each of our readers can buy a book the format, leading and font of which are enlarged.”

Link to the rest at Publishing Perspectives