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From Hugh Stephens Blog:
How a supposed grass-roots movement has used the latest technology to give the impression of huge local groundswells of public opinion against protections for intellectual property.
Open Media is at it again. This Vancouver-based self-described advocate of Internet freedom, an organization that claims to believe in “participatory democracy” and “freedom of expression,” has been busy manipulating public opinion and trying to influence lawmakers in various countries, including Canada, with spurious astroturfing campaigns against copyright protection.
It has been caught red-handed more than once engaging in these activities and is unapologetic, even bragging about its successes on its website using euphemisms such as “crowdsourcing” and the “engagement pyramid” to justify its actions.
What is astroturfing? This is now the term of choice to describe the use of technology to create the pretence of widespread public support, or protest. It is usually used in the negative sense, to create the impression of a “groundswell” of public opinion against a particular measure that is under public discussion.
. . . .
Open Media is part owner of NewMode.net, a for-hire entity which facilitates and mounts large-scale online campaigns designed to give the impression to the target audience (e.g., Members of the European Parliament [MEPs]; Canada’s Standing Committee on Industry, Science and Technology which is reviewing Canada’s copyright laws; Members of the US Congress) that there is a rising grassroots movement, in this case against copyright protection. New Mode describes itself thusly:
“We founded one of the world’s largest and most successful online campaigning organizations, OpenMedia, and led campaigns for progressive advocacy organizations and politicians. Our founders saw the power of community-driven campaigns first-hand.
Now, we’re putting the powerful tools used by the world’s leading campaigns into more campaigners’ pockets.
New/Mode was born to help progressive organizations activate grassroots power and win more change.”
In a recent case of Open Media astroturfing, meticulously documented by blogger David Lowery in The Trichordist, New Mode/Open Media was behind much of the misinformation spread by anti-copyright elements in Europe against the EU’s proposed Article 13. Article 13 was one element of proposed revisions to EU copyright law that would require websites who primarily host content posted by users to take “effective and proportionate” measures to prevent unauthorised postings of copyrighted content or be liable for their users’ actions. As a result of an online lobbying campaign led by Pirate Party MEP Julia Reda and facilitated by New Mode/Open Media, which focused on the claim that Internet companies would become “censorship machines,” in early July EU lawmakers narrowly rejected the proposal. The good news is that after further discussion and amendments, it was passed resoundingly on September 12, a victory for content creators. However, further steps are still required before it becomes law and major astroturfing can be expected as opponents rally against the most recent vote.
Link to the rest at Hugh Stephens Blog