A new site for sales information about books has just appeared – Bookstat.
PG hasn’t had any views behind the curtain, but the promises sound very good:
To be useful, sales data has to reflect what your customers are actually buying. When you rely on data that misses 37% of the ebook and audio dollars they spend each day, or 60% of the books they purchase online, you’re flying your business half-blind.
Bookstat is the only industry data service that tracks all online book purchases at the retail point of sale regardless of publisher type. Unlike Nielsen PubTrack and the AAP’s Statshots, which only tally self-reported sales from a narrow sector of today’s expanded publishing industry, Bookstat lets you see the whole market.
And what a difference that makes.
Bookstat reveals the hundreds of millions of additional online book purchases from nonreporting publishers that PubTrack and the AAP are blind to — untracked sales worth $1.25 billion a year.
When you can see all these ebook and audiobook dollars that others can’t, you end up with a very different picture of today’s market. Hidden genres are revealed with barely tapped potential, where burgeoning reader demand is being fulfilled by the nontraditional suppliers who currently dominate those genres. In many of today’s highest-selling online book categories, the vast majority of these consumer sales have gone entirely unreported. Until now.
A shrinking ebook market? For some, perhaps. But a billion untracked dollars a year says otherwise.
. . . .
Bookstat’s lightning-fast, responsive dashboard lets you search by publisher, genre, author, title, BISAC, ISBN, or ASIN. Discover the top-earning publishers, authors, and titles in each genre right now. See their total ebook, audiobook, and online print sales for last quarter, last week, or even yesterday. Drill down into thousands of subgenres. Analyze sales by price point. By publisher type. By online discount offered. Slice the data any way you want.
From the largest Big Five trade publishers down to the scrappiest garage micropresses, to sales from Amazon’s in-house publishing imprints and format-dominating Audible Studios to J.K. Rowling’s Pottermore — data that you’ll find nowhere else — even the sales of individual self-published authors: it’s all right there, live at your fingertips, ready for you to ask it the questions that drive your business.
Link to the rest at Bookstat
As you might have guessed, Data Guy is involved