YouTube Beta Testing Content ID for Everyone

This content has been archived. It may no longer be accurate or relevant.

From Plagiarism Today:

When Google bought YouTube in October 2006, one of the first challenges it faced was tackling the mammoth piracy problem that plagued the video sharing site.

In June 2007, it began testing a new system to automatically detect copyrighted video and audio being uploaded. That system would become known as Content ID and would go on to handle 98 percent of all YouTube’s copyright removals or blockings.

Content ID works by having copyright holders, primarily TV, film and music studios, submit their work to YouTube for processing. The content is put into a database and is then matched against uploaded content. When a match is detected, the rightsholder can then choose whether to block the video, monetize it or simply monitor it.

Though YouTube has made many changes to Content ID over the years, in particular focusing on improving the appeals process, the system remained largely unchanged.

However, one group of people has never benefited from Content ID directly: YouTubers

Getting your work into Content ID without the aid of a major backer is famously difficult. However, last week YouTube posted a video to its YouTube Help channel and followed it up with another video on their Creator Insider channel (both embedded below) that indicates that YouTube is working to make a limited version of Content ID available to everyone.

. . . .

The new tool, entitled Copyright Match, is currently available to a small handful of creators on YouTube.

Copyright Match works much the same way that Content ID does, using much of the same technology. As you upload videos, YouTube will check in the background for reuploads of your content, in whole or in part.

. . . .

Once a match is detected and you confirm that it is a match, you then have three choices as to the types of action you can take.

  1. Do Nothing
  2. Get in Contact with the Channel Directly
  3. Ask YouTube to Take the Video Down

. . . .

If you choose to have the video removed, Youtube will first review the claim to make sure that it has all of the information they need. If they are missing data, such as your full name, they will request it.

. . . .

If the channel you file the notice against opts to file a counternotice, the video will be restored barring a lawsuit and an injunction against its restoration.

. . . .

Though Copyright Match and Content ID use the same video matching technology, they operate in fundamentally different ways.

Content ID is a proactive system, it works by monitoring content as its being uploaded and then automatically blocking, monetizing or monitoring it. By in large, Content ID users never have to take any action unless someone disputes a Content ID match.

Copyright Match, on the other hand, is completely reactive. Though it monitors uploaded content (using the first uploaded date as the arbiter) no action is taken until the creator chooses to do so.

. . . .

Content ID is not part of the Digital Millennium Copyright Act (DMCA) notice and takedown system. This means that creators can’t be held liable for videos that are falsely removed and that creators who have their content removed have no recourse under Section 512(f), which deals with knowingly false DMCA notices.

Link to the rest at Plagiarism Today

Kindle Direct Publishing has had some copyright infringement and plagiarism problems in the past with ebooks being stolen and republished by plagiarists. A quick Google search showed a lot of complaints during the 2012 time frame, but not as many recently. (Note that quick Google searches, even those conducted by PG’s flying fingers are not authoritative.)

Amazon does have automated processes to check for copyright infringement on KDP. For obvious reasons, Amazon does not disclose how these bots work.

Earlier this year, The Alliance of Independent Authors published three articles titled Indie Author Self-Defense: Piracy, Plagiarism, and Impersonation. The first article dealt with Piracy, the second with Plagiarism, and the third with Impersonation.

While PG may quibble with the author’s placement of a wrong in one category or another, the information is good and includes links to services that will help locate pirates and generate DMCA takedown notices as well as how to engage Amazon with an Online Copyright Infringement Form.